by admin | Jan 17, 2023 | Uncategorized
- Benefits of Gender Inclusive Workplace
Women inclusion is key for business growth because it brings diversity of perspectives and ideas to the table, which can lead to more innovative and effective solutions to problems. Studies have shown that companies with greater gender diversity tend to have higher levels of creativity and productivity. Additionally, diversity in the workplace can also help companies connect with and understand their diverse customer base better.
Furthermore, research has also shown that companies with more women on their boards and in leadership positions tend to have better financial performance, which can ultimately drive growth. Including women in all levels of the organization can also help companies tap into a larger pool of talent, which can be beneficial for recruitment and retention. Companies that are known for promoting diversity and inclusion are often more attractive to potential employees, which can help them attract top talent and retain their best employees.
Overall, women inclusion is not only a moral imperative but also a business imperative for success, growth and resilience in today’s fast-paced and dynamic global economy.
- Top of Form
- Equal opportunity can create a number of benefits for corporate business, including:
- Increased diversity of perspectives and ideas: Having a diverse workforce brings different perspectives and experiences to the table, which can lead to more innovative and effective solutions to problems.
- Improved decision-making: A diverse group of individuals with different perspectives and experiences can help to ensure that important decisions are made with the input of different perspectives, avoiding groupthink and blind spots.
- Better financial performance: Studies have shown that companies with greater diversity tend to have higher returns on equity, lower volatility, and better average growth.
- Improved recruitment and retention: Companies that promote equal opportunity and diversity are often more attractive to potential employees, which can help them attract top talent and retain their best employees.
- Better connection with customers: Having a diverse workforce can help companies connect with and understand their diverse customer base better.
- Legal compliance: Providing equal opportunity is a legal requirement in many countries and not doing so can lead to legal issues and penalties.
- Improved company culture and morale: Creating a culture of equal opportunity and inclusivity can lead to a better work environment and improved morale among employees.
- Better problem-solving and creativity: A diverse team is more likely to solve problems better and come up with creative solutions due to the different perspectives they bring to the table.
By Bilal Ali
Communications Department
White Ribbon Pakistan
by admin | Jan 10, 2023 | Uncategorized
White Ribbon aims at building a new idea of masculinity in society. Multiple types of research have been conducted by many renowned institutions, like the U.N, which have indicated that men themselves might not be entirely comfortable with the stereotypical roles associated with their gender. The hypermasculine roles dictated by society put men under a high, if not equal, pressure as women. Driven by this pressure, men acquire unhealthy behavior which ultimately impacts women due to their subordinate position in the social hierarchy. White Ribbon is, therefore, determined to work on the root cause and eradicate violence against women by engaging the key source of this violence, i.e men. The campaign introduces men with healthy and flexible social roles on different social and professional platforms and encourages them to become social justice allies for women by taking up simple measures and ending the predominant anti-women social practices. This will help men as much as women, to break through the constraints of hurtful social norms and live a more fulfilled life.
by admin | Dec 6, 2022 | Uncategorized
The Youth Leadership Programme focuses on mobilizing the next generation of men to become proactive advocates for gender equality and the prevention of violence against women. By engaging students and young professionals across Pakistan’s universities and colleges, the initiative transforms “passive bystanders” into informed leaders who challenge toxic masculinity and promote respectful relationships.
Participants are equipped with the tools to deconstruct harmful social norms, advocate for women’s legal rights, and lead community-based awareness campaigns. This program ensures that the future leadership of Pakistan’s corporate and social sectors is built on a foundation of empathy, integrity, and a commitment to a violence-free society.
by admin | Dec 6, 2022 | Uncategorized
Violence against women is a shameful reality across the world. Mostly it is committed by men. It is rooted in gender inequalities, and it still far too often goes unnoticed and unchallenged. The White Ribbon Campaign exists to change this.
Men and boys wearing the White Ribbon declare that they will never commit, excuse, or remain silent about men’s violence against women. White Ribbon is one of the world’s largest male-led campaigns to end men’s violence against women. It started in 1991 in Canada, and is now active in over 50countries across the globe. Every year it is growing stronger as more men and boys realise that women’s and girls’ safety is their issue too.
Sustainable Development Goal 5: Gender equality
SDG 5 aims to achieve gender equality by ending all forms of discrimination, violence and any harmful practices against women and girls in the public and private spheres. It also calls for the full participation of women and equal opportunities for leadership at all levels of decision-making.
All forms of violence against women and girls affect both the individual and society as a whole and are an obstacle to gender equality and development. Social norms and customs that sanction inequality and violence against women and girls must be changed.
A society’s prosperity increases when women and girls can contribute on the same terms as men and boys through their resources and knowledge. Tapping the abilities and initiative of women is an important driver of development. Poverty decreases and economic productivity and growth increase when women participate in the economy and the labour market, and have access to resources and functioning markets.
White Ribbon Workplace Gender Inclusion Awards
The women empowerment in the Pakistani corporate sector has become an important tool for the development of the country as almost half of the country’s population is women. White Ribbon Workplace Gender Inclusion Awards celebrate and acknowledge the best practices and policies of corporates that take part and highlight gender justice and gender inclusion for their workforce, customers, community, and through their CSR and brand communication and advertisements. The White Ribbon Awards will be presented annually to companies which use their position to advocate for gender equality and take steps to advance women’s empowerment.
Although a lot of work has and is being done to empower women in the corporate sector, there is still vast room for improvement. Fortunately, all the regulators and trade associations like FPCCI, PASHA, SECP, SBP, PTA etc., are supportive of equal opportunities for women in employment, equal pay and equitable career progression.
Categories of White Ribbon Awards
Gender Inclusive Workplace
This award recognizes the achievements that businesses have demonstrated in adopting relevant gender-inclusive measures in the workplace. This may include innovative approaches to equal recruitment, addressing specific needs for female employees, no to the gender pay gap, promoting women’s career development and leadership and developing a smart gender strategy to take care of the employee’s work-life balance.
Gender Responsive Marketplace
This category will award actions and programs that promote gender equality and women’s empowerment in advertisements, campaigns and other marketing activities.
Community Engagement and Partnerships
This category will award businesses that have included gender inclusion into their sustainability strategies, CSR or Philanthropy programmes for wider communities.
Entries open from 25th November
Entries will close on 10th January 2023
Awards ceremony will be held 8th March 2023
For any query email at awards@whiteribbon.org.pk
Applications to be submitted at:
Awards Committee
White Ribbon
2/12 Block – M
Gulberg III, Lahore
Phone: 042 35883570-71-72
by admin | Dec 6, 2022 | Uncategorized
Workmen’s Life: The Professional Case for a Violence-Free Home
A man’s professional success is inextricably linked to his conduct and stability within his domestic sphere. White Ribbon Pakistan engages with the workforce to demonstrate that ending violence against women is not only a moral imperative but a prerequisite for career growth and organizational excellence.
- Domestic Stability and Professional Productivity
Research consistently shows that men who perpetrate or live in environments of domestic conflict suffer from “presenteeism” being physically present at work but mentally distracted.
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- Cognitive Load: The stress of maintaining a controlling or violent household depletes the mental energy required for high-level decision-making and creativity.
- Absenteeism: Domestic instability often leads to increased health issues, legal complications, and erratic work schedules, hindering long-term career progression.
- Professional Reputation: In an era of heightened corporate social responsibility, a man’s personal character and respect for human rights are increasingly scrutinized during leadership evaluations.
- Conflict Resolution: From the Home to the Boardroom
The skills required to maintain a healthy, equitable marriage are the same skills required to be an effective manager or teammate:
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- Active Listening: Understanding a partner’s perspective mirrors the empathy needed to lead a diverse team.
- Emotional Regulation: Managing anger at home builds the “Executive Function” necessary to handle high-pressure professional crises without lashing out.
- Shared Decision-Making: Collaborative households foster the negotiation skills essential for successful business partnerships.
- The Economic Impact of Violence
Violence against women costs the Pakistani economy billions in lost productivity, healthcare expenses, and judicial costs.
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- Workplace Safety: Harassment or a culture of “macho” dominance creates a toxic environment that drives away female talent, shrinking the available skill pool for an organization.
- The Multiplier Effect: When women are safe and supported by their partners to work, household income doubles, leading to better education for children and higher community resilience.
- Becoming a “White Ribbon” Professional
We encourage men in the workforce to transition from passive bystanders to active influencers:
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- Mentor the Next Generation: Use your position to teach young interns and subordinates that professional “strength” is defined by respect and integrity, not dominance.
- Support Workplace Policy: Advocate for and adhere to strict anti-harassment protocols within your company.
- Lead by Example: Demonstrate that a successful professional is one who treats his spouse and children with the same dignity he expects from his colleagues.
by admin | Dec 6, 2022 | Uncategorized
