Workplace Gender Inclusion Awards

White Ribbon Campaign

Violence against women is a shameful reality across the world. Mostly it is committed by men. It is rooted in gender inequalities, and it still far too often goes unnoticed and unchallenged. The White Ribbon Campaign exists to change this.

Men and boys wearing the White Ribbon declare that they will never commit, excuse, or remain silent about men’s violence against women. White Ribbon is one of the world’s largest male-led campaigns to end men’s violence against women. It started in 1991 in Canada, and is now active in over 50countries across the globe. Every year it is growing stronger as more men and boys realise that women’s and girls’ safety is their issue too.

Sustainable Development Goal 5: Gender equality

SDG 5 aims to achieve gender equality by ending all forms of discrimination, violence and any harmful practices against women and girls in the public and private spheres. It also calls for the full participation of women and equal opportunities for leadership at all levels of decision-making.

All forms of violence against women and girls affect both the individual and society as a whole and are an obstacle to gender equality and development. Social norms and customs that sanction inequality and violence against women and girls must be changed.

A society’s prosperity increases when women and girls can contribute on the same terms as men and boys through their resources and knowledge. Tapping the abilities and initiative of women is an important driver of development. Poverty decreases and economic productivity and growth increase when women participate in the economy and the labour market, and have access to resources and functioning markets.

White Ribbon Workplace Gender Inclusion Awards

The women empowerment in the Pakistani corporate sector has become an important tool for the development of the country as almost half of the country’s population is women. White Ribbon Workplace Gender Inclusion Awards celebrate and acknowledge the best practices and policies of corporates that take part and highlight gender justice and gender inclusion for their workforce, customers, community, and through their CSR and brand communication and advertisements. The White Ribbon Awards will be presented annually to companies which use their position to advocate for gender equality and take steps to advance women’s empowerment.

Although a lot of work has and is being done to empower women in the corporate sector, there is still vast room for improvement. Fortunately, all the regulators and trade associations like FPCCI, PASHA, SECP, SBP, PTA etc., are supportive of equal opportunities for women in employment, equal pay and equitable career progression.

Categories of White Ribbon Awards

Gender Inclusive Workplace

This award recognizes the achievements that businesses have demonstrated in adopting relevant gender-inclusive measures in the workplace. This may include innovative approaches to equal recruitment, addressing specific needs for female employees, no to the gender pay gap, promoting women’s career development and leadership and developing a smart gender strategy to take care of the employee’s work-life balance.

Gender Responsive Marketplace

This category will award actions and programs that promote gender equality and women’s empowerment in advertisements, campaigns and other marketing activities.

Community Engagement and Partnerships

This category will award businesses that have included gender inclusion into their sustainability strategies, CSR or Philanthropy programmes for wider communities.

Timeline

Entries open from 25th November
Entries will close on 10th January 2023
Awards ceremony will be held 8th March 2023

For any query email at awards@whiteribbon.org.pk

Applications to be submitted at:

Awards Committee
White Ribbon
2/12 Block – M
Gulberg III, Lahore
Phone: 042 35883570-71-72

Fill out the form:

Workmen’s Life

Workmen's Life

Workmen's Life

Workmen's Life

Workmen’s Life: The Professional Case for a Violence-Free Home

A man’s professional success is inextricably linked to his conduct and stability within his domestic sphere. White Ribbon Pakistan engages with the workforce to demonstrate that ending violence against women is not only a moral imperative but a prerequisite for career growth and organizational excellence.

  1. Domestic Stability and Professional Productivity

Research consistently shows that men who perpetrate or live in environments of domestic conflict suffer from “presenteeism” being physically present at work but mentally distracted.

    • Cognitive Load: The stress of maintaining a controlling or violent household depletes the mental energy required for high-level decision-making and creativity.
    • Absenteeism: Domestic instability often leads to increased health issues, legal complications, and erratic work schedules, hindering long-term career progression.
    • Professional Reputation: In an era of heightened corporate social responsibility, a man’s personal character and respect for human rights are increasingly scrutinized during leadership evaluations.
  1. Conflict Resolution: From the Home to the Boardroom

The skills required to maintain a healthy, equitable marriage are the same skills required to be an effective manager or teammate:

    • Active Listening: Understanding a partner’s perspective mirrors the empathy needed to lead a diverse team.
    • Emotional Regulation: Managing anger at home builds the “Executive Function” necessary to handle high-pressure professional crises without lashing out.
    • Shared Decision-Making: Collaborative households foster the negotiation skills essential for successful business partnerships.
  1. The Economic Impact of Violence

Violence against women costs the Pakistani economy billions in lost productivity, healthcare expenses, and judicial costs.

    • Workplace Safety: Harassment or a culture of “macho” dominance creates a toxic environment that drives away female talent, shrinking the available skill pool for an organization.
    • The Multiplier Effect: When women are safe and supported by their partners to work, household income doubles, leading to better education for children and higher community resilience.
  1. Becoming a “White Ribbon” Professional

We encourage men in the workforce to transition from passive bystanders to active influencers:

    • Mentor the Next Generation: Use your position to teach young interns and subordinates that professional “strength” is defined by respect and integrity, not dominance.
    • Support Workplace Policy: Advocate for and adhere to strict anti-harassment protocols within your company.
    • Lead by Example: Demonstrate that a successful professional is one who treats his spouse and children with the same dignity he expects from his colleagues.

When to Respond

When to Respond

When to Respond

When to Respond

Speak up if you suspect domestic violence or abuse

Speak up if you suspect domestic violence or abuse

If you suspect that someone you know is being abused, speak up! If you’re hesitating—telling yourself that it’s none of your business, you might be wrong, or the victim might not want to talk about it—keep in mind that expressing your concern will let her know that you care and may even save her life.Talk to her in private and let her know that you’re concerned. Point out the things you’ve noticed that make you worried. Tell her that you’re there, whenever she feels ready to talk. Reassure her that you’ll keep whatever is said between the two of you, and let her know that you’ll help in any way you can.Remember, abusers are very good at controlling and manipulating their victims. People who have been emotionally abused or battered are depressed, drained, scared, ashamed, and confused. They need help to get out, yet they’ve often been isolated from their family and friends. By picking up on the warning signs and offering support, you can help them escape an abusive situation and begin healing.

Do’s Don’ts
Ask if something is wrong
Ask if something is wrong
Express concern
Judge or blame
Listen and validate
Pressurize her
Offer help
Give advice
Support her decisions
Place conditions on your support

What is Violence Against Women?

What is Violence Against Women?

What is Violence Against Women?

What is Violence Against Women?

The “Cycle of Violence” is a psychological framework that explains why it is so difficult for survivors to leave abusive relationships. It is characterized by a predictable rotation of tension, explosion, and manipulation.
The Cycle of Abuse: Understanding the Pattern of Control
Domestic abuse is rarely a one-time event; it typically functions as a repetitive cycle designed to maintain power and keep the survivor trapped. Understanding these stages is the first step toward breaking the cycle:

  • The Outbreak (Abuse): The partner lashes out with aggressive, belittling, or violent behavior. This is a deliberate power play intended to establish dominance and instill fear.
  • The Shift (False Guilt): Following the episode, the abuser may exhibit signs of guilt. However, this is seldom remorse for the pain caused; rather, it is a self-centered fear of being caught or facing legal and social consequences.
  • Rationalization (Excuses): The abuser creates a narrative to avoid accountability. They may blame external stressors or the survivor themselves “You made me do it” to justify their actions.
  • The “Honeymoon” Phase (Normalcy): To prevent the survivor from leaving, the abuser may revert to charming or “normal” behavior. They may act as if nothing happened or offer excessive apologies, creating a false sense of hope that change has finally occurred.
  • The Escalation (Fantasy and Planning): Behind the scenes, the abuser begins to fantasize about the next power play. They dwell on perceived slights and develop a mental plan to “punish” the survivor again.
  • The Trigger (The Set-up): The abuser creates a situational trap a specific set of circumstances designed to provoke a conflict giving them a self-invented “justification” to restart the cycle of violence.

While apologies and loving gestures can be incredibly persuasive, they are often calculated tactics to maintain control. It is vital to recognize that this cycle is systemic and rarely breaks without professional intervention. The dangers of staying are significant, and prioritizing your safety is the most important step.

Violence is Intentional and Delibrated Action

Violence is Intentional and Deliberated Action

Violence is Intentional and Deliberated Action

Violence is Intentional and Deliberated Action

Contrary to common misconceptions, domestic violence is not a spontaneous “loss of control” or a result of a “short temper.” Rather, it is a calculated and deliberate choice employed to establish and maintain power over a partner. Research into behavioral patterns shows that abusers consistently demonstrate a high level of self-regulation, selecting specific methods and moments to exert dominance.

The Myth of “Loss of Control” vs. Strategic Abuse

  • Selective Targets: Abusers do not lash out at everyone who frustrates them, such as a difficult boss or a rude stranger. They selectively reserve their abusive behavior for those closest to them—often the very people they claim to love—demonstrating a clear ability to distinguish between targets.
  • Situational Awareness: Perpetrators frequently choose the time and location of their abuse with precision. They often maintain a composed, “charming” persona in public or around witnesses, only transitioning to aggression once they are behind closed doors and certain of their privacy.
  • Calculating Physical Violence: In cases of physical assault, many abusers avoid “mindless rage.” Instead, they may intentionally direct blows to areas of the body where bruising or injuries are easily concealed by clothing, specifically to avoid detection by outsiders or authorities.
  • Incentivized Restraint: Abusers demonstrate they can stop their behavior instantly when it serves their interests. Whether it is the arrival of the police, a phone call from an employer, or the presence of a neighbor, the sudden shift to “normalcy” proves that the abuse is a controlled choice, not an uncontrollable impulse.

Understanding that abuse is a strategic behavior is essential for holding perpetrators accountable. It shifts the narrative from “anger management” to a fundamental issue of power, control, and intentionality.