by admin | Mar 24, 2023 | Uncategorized
The tragic murder of Noor Mukaddam has once again highlighted the issue of violence against women in Pakistan. However, the response of Noor’s father to her death has sent a powerful message to Pakistani men about their role in addressing such issues. His stance throughout the case has shown that men who claim any sort of responsibility towards the women related to them, must ensure to stand up against the world for the honor and dignity of those women. Zahir Jaffer’s death sentence is a powerful reminder that perpetrators of violence can be and must be held accountable for their actions regardless of their social status. Fighting rigorously and bringing Zahir to his well-deserved end, Mr. Shaukat Mukaddam has conveyed that it is time to stop blaming women for the violence that they face. Rather it is time that the culprit alone is seen as a source of dishonor.
The way Noor Mukaddam’s family has responded to this tragedy has set a new standard for families of victims of violence. By refusing to accept the notion that a victim of abuse is a disgrace, Noor’s family, especially her father has demonstrated that the real shame lies with the abuser and their supporters. The father has owned his daughter in the truest sense. He has shown that a woman’s worth is not determined by the circumstances of her abuse, but by her inherent dignity and humanity. This message is especially important in a culture where victims of abuse are often blamed for the actions of their abusers. To conclude here, Noor Mukaddam’s murder was horrific beyond brutality, but her father’s response has shown that there is hope for change in Pakistan.
by admin | Jan 30, 2023 | Uncategorized
Importance of Gender Inclusion Workplace Programme in Pakistan
Gender inclusion in the workplace is crucial for the success of any business, and this is especially true in the Pakistani corporate sector. Creating a workplace that is inclusive can lead to increased productivity, creativity, and employee satisfaction. One of the most important reasons for promoting gender inclusion in the workplace is to tap into the full potential of the workforce. In Pakistan, women make up nearly half of the population, yet they are underrepresented in the corporate sector. By not including women in the workforce, companies are missing out on valuable talent and ideas. In addition to tapping into the full potential of the workforce, promoting gender inclusion can also lead to increased innovation and creativity. Diverse teams tend to come up with more innovative solutions to problems, as they bring different perspectives and experiences to the table. Gender inclusion can also lead to improved employee satisfaction. When employees feel included and valued, they are more likely to be engaged and committed to their work. This can result in increased productivity and lower turnover rates.
However, despite the benefits of gender inclusion, many Pakistani companies still struggle with creating an inclusive workplace. One of the main barriers to gender inclusion is cultural stereotypes and biases that perpetuate the idea that women are not suited for certain roles or industries. To promote gender inclusion in the workplace, companies should take a holistic approach that includes not only hiring and promoting women, but also creating a culture that supports and values them. This can include offering flexible work arrangements, providing training and development opportunities, and implementing policies that support diversity and inclusion.
In conclusion, promoting gender inclusion in the workplace is crucial for the success of Pakistani companies. By creating an inclusive culture and valuing the contributions of all employees, companies can tap into the full potential of the workforce, increase innovation and creativity, and improve employee satisfaction. It is important for Pakistani companies to understand the importance of gender inclusion and take the necessary steps to create a more inclusive workplace.
Blog by Bilal Ali
Communications Department, White Ribbon Pakistan
by admin | Jan 17, 2023 | Uncategorized
- Benefits of Gender Inclusive Workplace
Women inclusion is key for business growth because it brings diversity of perspectives and ideas to the table, which can lead to more innovative and effective solutions to problems. Studies have shown that companies with greater gender diversity tend to have higher levels of creativity and productivity. Additionally, diversity in the workplace can also help companies connect with and understand their diverse customer base better.
Furthermore, research has also shown that companies with more women on their boards and in leadership positions tend to have better financial performance, which can ultimately drive growth. Including women in all levels of the organization can also help companies tap into a larger pool of talent, which can be beneficial for recruitment and retention. Companies that are known for promoting diversity and inclusion are often more attractive to potential employees, which can help them attract top talent and retain their best employees.
Overall, women inclusion is not only a moral imperative but also a business imperative for success, growth and resilience in today’s fast-paced and dynamic global economy.
- Top of Form
- Equal opportunity can create a number of benefits for corporate business, including:
- Increased diversity of perspectives and ideas: Having a diverse workforce brings different perspectives and experiences to the table, which can lead to more innovative and effective solutions to problems.
- Improved decision-making: A diverse group of individuals with different perspectives and experiences can help to ensure that important decisions are made with the input of different perspectives, avoiding groupthink and blind spots.
- Better financial performance: Studies have shown that companies with greater diversity tend to have higher returns on equity, lower volatility, and better average growth.
- Improved recruitment and retention: Companies that promote equal opportunity and diversity are often more attractive to potential employees, which can help them attract top talent and retain their best employees.
- Better connection with customers: Having a diverse workforce can help companies connect with and understand their diverse customer base better.
- Legal compliance: Providing equal opportunity is a legal requirement in many countries and not doing so can lead to legal issues and penalties.
- Improved company culture and morale: Creating a culture of equal opportunity and inclusivity can lead to a better work environment and improved morale among employees.
- Better problem-solving and creativity: A diverse team is more likely to solve problems better and come up with creative solutions due to the different perspectives they bring to the table.
By Bilal Ali
Communications Department
White Ribbon Pakistan
by admin | Jan 10, 2023 | Uncategorized
White Ribbon aims at building a new idea of masculinity in society. Multiple types of research have been conducted by many renowned institutions, like the U.N, which have indicated that men themselves might not be entirely comfortable with the stereotypical roles associated with their gender. The hypermasculine roles dictated by society put men under a high, if not equal, pressure as women. Driven by this pressure, men acquire unhealthy behavior which ultimately impacts women due to their subordinate position in the social hierarchy. White Ribbon is, therefore, determined to work on the root cause and eradicate violence against women by engaging the key source of this violence, i.e men. The campaign introduces men with healthy and flexible social roles on different social and professional platforms and encourages them to become social justice allies for women by taking up simple measures and ending the predominant anti-women social practices. This will help men as much as women, to break through the constraints of hurtful social norms and live a more fulfilled life.
by admin | Dec 6, 2022 | Uncategorized
The Youth Leadership Programme focuses on mobilizing the next generation of men to become proactive advocates for gender equality and the prevention of violence against women. By engaging students and young professionals across Pakistan’s universities and colleges, the initiative transforms “passive bystanders” into informed leaders who challenge toxic masculinity and promote respectful relationships.
Participants are equipped with the tools to deconstruct harmful social norms, advocate for women’s legal rights, and lead community-based awareness campaigns. This program ensures that the future leadership of Pakistan’s corporate and social sectors is built on a foundation of empathy, integrity, and a commitment to a violence-free society.
by admin | Dec 6, 2022 | Uncategorized
Violence against women is a shameful reality across the world. Mostly it is committed by men. It is rooted in gender inequalities, and it still far too often goes unnoticed and unchallenged. The White Ribbon Campaign exists to change this.
Men and boys wearing the White Ribbon declare that they will never commit, excuse, or remain silent about men’s violence against women. White Ribbon is one of the world’s largest male-led campaigns to end men’s violence against women. It started in 1991 in Canada, and is now active in over 50countries across the globe. Every year it is growing stronger as more men and boys realise that women’s and girls’ safety is their issue too.
Sustainable Development Goal 5: Gender equality
SDG 5 aims to achieve gender equality by ending all forms of discrimination, violence and any harmful practices against women and girls in the public and private spheres. It also calls for the full participation of women and equal opportunities for leadership at all levels of decision-making.
All forms of violence against women and girls affect both the individual and society as a whole and are an obstacle to gender equality and development. Social norms and customs that sanction inequality and violence against women and girls must be changed.
A society’s prosperity increases when women and girls can contribute on the same terms as men and boys through their resources and knowledge. Tapping the abilities and initiative of women is an important driver of development. Poverty decreases and economic productivity and growth increase when women participate in the economy and the labour market, and have access to resources and functioning markets.
White Ribbon Workplace Gender Inclusion Awards
The women empowerment in the Pakistani corporate sector has become an important tool for the development of the country as almost half of the country’s population is women. White Ribbon Workplace Gender Inclusion Awards celebrate and acknowledge the best practices and policies of corporates that take part and highlight gender justice and gender inclusion for their workforce, customers, community, and through their CSR and brand communication and advertisements. The White Ribbon Awards will be presented annually to companies which use their position to advocate for gender equality and take steps to advance women’s empowerment.
Although a lot of work has and is being done to empower women in the corporate sector, there is still vast room for improvement. Fortunately, all the regulators and trade associations like FPCCI, PASHA, SECP, SBP, PTA etc., are supportive of equal opportunities for women in employment, equal pay and equitable career progression.
Categories of White Ribbon Awards
Gender Inclusive Workplace
This award recognizes the achievements that businesses have demonstrated in adopting relevant gender-inclusive measures in the workplace. This may include innovative approaches to equal recruitment, addressing specific needs for female employees, no to the gender pay gap, promoting women’s career development and leadership and developing a smart gender strategy to take care of the employee’s work-life balance.
Gender Responsive Marketplace
This category will award actions and programs that promote gender equality and women’s empowerment in advertisements, campaigns and other marketing activities.
Community Engagement and Partnerships
This category will award businesses that have included gender inclusion into their sustainability strategies, CSR or Philanthropy programmes for wider communities.
Entries open from 25th November
Entries will close on 10th January 2023
Awards ceremony will be held 8th March 2023
For any query email at awards@whiteribbon.org.pk
Applications to be submitted at:
Awards Committee
White Ribbon
2/12 Block – M
Gulberg III, Lahore
Phone: 042 35883570-71-72
by admin | Dec 6, 2022 | Uncategorized
Workmen’s Life: The Professional Case for a Violence-Free Home
A man’s professional success is inextricably linked to his conduct and stability within his domestic sphere. White Ribbon Pakistan engages with the workforce to demonstrate that ending violence against women is not only a moral imperative but a prerequisite for career growth and organizational excellence.
- Domestic Stability and Professional Productivity
Research consistently shows that men who perpetrate or live in environments of domestic conflict suffer from “presenteeism” being physically present at work but mentally distracted.
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- Cognitive Load: The stress of maintaining a controlling or violent household depletes the mental energy required for high-level decision-making and creativity.
- Absenteeism: Domestic instability often leads to increased health issues, legal complications, and erratic work schedules, hindering long-term career progression.
- Professional Reputation: In an era of heightened corporate social responsibility, a man’s personal character and respect for human rights are increasingly scrutinized during leadership evaluations.
- Conflict Resolution: From the Home to the Boardroom
The skills required to maintain a healthy, equitable marriage are the same skills required to be an effective manager or teammate:
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- Active Listening: Understanding a partner’s perspective mirrors the empathy needed to lead a diverse team.
- Emotional Regulation: Managing anger at home builds the “Executive Function” necessary to handle high-pressure professional crises without lashing out.
- Shared Decision-Making: Collaborative households foster the negotiation skills essential for successful business partnerships.
- The Economic Impact of Violence
Violence against women costs the Pakistani economy billions in lost productivity, healthcare expenses, and judicial costs.
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- Workplace Safety: Harassment or a culture of “macho” dominance creates a toxic environment that drives away female talent, shrinking the available skill pool for an organization.
- The Multiplier Effect: When women are safe and supported by their partners to work, household income doubles, leading to better education for children and higher community resilience.
- Becoming a “White Ribbon” Professional
We encourage men in the workforce to transition from passive bystanders to active influencers:
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- Mentor the Next Generation: Use your position to teach young interns and subordinates that professional “strength” is defined by respect and integrity, not dominance.
- Support Workplace Policy: Advocate for and adhere to strict anti-harassment protocols within your company.
- Lead by Example: Demonstrate that a successful professional is one who treats his spouse and children with the same dignity he expects from his colleagues.
by admin | Dec 6, 2022 | Uncategorized
by admin | Dec 6, 2022 | Uncategorized
The “Cycle of Violence” is a psychological framework that explains why it is so difficult for survivors to leave abusive relationships. It is characterized by a predictable rotation of tension, explosion, and manipulation.
The Cycle of Abuse: Understanding the Pattern of Control
Domestic abuse is rarely a one-time event; it typically functions as a repetitive cycle designed to maintain power and keep the survivor trapped. Understanding these stages is the first step toward breaking the cycle:
- The Outbreak (Abuse): The partner lashes out with aggressive, belittling, or violent behavior. This is a deliberate power play intended to establish dominance and instill fear.
- The Shift (False Guilt): Following the episode, the abuser may exhibit signs of guilt. However, this is seldom remorse for the pain caused; rather, it is a self-centered fear of being caught or facing legal and social consequences.
- Rationalization (Excuses): The abuser creates a narrative to avoid accountability. They may blame external stressors or the survivor themselves “You made me do it” to justify their actions.
- The “Honeymoon” Phase (Normalcy): To prevent the survivor from leaving, the abuser may revert to charming or “normal” behavior. They may act as if nothing happened or offer excessive apologies, creating a false sense of hope that change has finally occurred.
- The Escalation (Fantasy and Planning): Behind the scenes, the abuser begins to fantasize about the next power play. They dwell on perceived slights and develop a mental plan to “punish” the survivor again.
- The Trigger (The Set-up): The abuser creates a situational trap a specific set of circumstances designed to provoke a conflict giving them a self-invented “justification” to restart the cycle of violence.
While apologies and loving gestures can be incredibly persuasive, they are often calculated tactics to maintain control. It is vital to recognize that this cycle is systemic and rarely breaks without professional intervention. The dangers of staying are significant, and prioritizing your safety is the most important step.
by admin | Dec 6, 2022 | Uncategorized
Contrary to common misconceptions, domestic violence is not a spontaneous “loss of control” or a result of a “short temper.” Rather, it is a calculated and deliberate choice employed to establish and maintain power over a partner. Research into behavioral patterns shows that abusers consistently demonstrate a high level of self-regulation, selecting specific methods and moments to exert dominance.
The Myth of “Loss of Control” vs. Strategic Abuse
- Selective Targets: Abusers do not lash out at everyone who frustrates them, such as a difficult boss or a rude stranger. They selectively reserve their abusive behavior for those closest to them—often the very people they claim to love—demonstrating a clear ability to distinguish between targets.
- Situational Awareness: Perpetrators frequently choose the time and location of their abuse with precision. They often maintain a composed, “charming” persona in public or around witnesses, only transitioning to aggression once they are behind closed doors and certain of their privacy.
- Calculating Physical Violence: In cases of physical assault, many abusers avoid “mindless rage.” Instead, they may intentionally direct blows to areas of the body where bruising or injuries are easily concealed by clothing, specifically to avoid detection by outsiders or authorities.
- Incentivized Restraint: Abusers demonstrate they can stop their behavior instantly when it serves their interests. Whether it is the arrival of the police, a phone call from an employer, or the presence of a neighbor, the sudden shift to “normalcy” proves that the abuse is a controlled choice, not an uncontrollable impulse.
Understanding that abuse is a strategic behavior is essential for holding perpetrators accountable. It shifts the narrative from “anger management” to a fundamental issue of power, control, and intentionality.